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Maximizing Digital Book Sales, Part 2
By Carolyn McCray, Author | @craftycmcThis article is Part 2 of a 2 part series covering the intricacies of digital book sales platforms and how to leverage this knowledge into greater sales.In...
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Metadata Optimization and Gaming Amazon’s Subject Best-seller Lists
By Matthew Diener, Manager, Digital Formats, Loyola Press | @MatthewDiener As I have been preparing my presentation for Digital Asset Management Chicago 2011, I have been thinking quite a bit about...
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Social Media: The Art of the Nudge
Iris Blasi, Digital Media Coordinator, Hilsinger Mendelson East | @irisblasiEd note: Iris Blasi is a speaker at the upcoming Publishers Launch San Fransisco on November, 2. The conference, which...
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How to Boost Your Online Book Sales With “Sales Nodes”
By Carolyn McCray, Author | @craftycmcOnce a reader has bought and read your book, then what? Back to the well for another title?Not so fast, reader!Publishers and authors can use “sales nodes” to make...
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DBW Insights: Kathleen Schmidt, President of KMSPR
By Rich Fahle, Founder, Astral Road Media | @richfahleIn this exclusive interview with Kathleen Schmidt, president of KMSPR, a Ridgewood, NJ-based public relations firm specializing in books and...
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Ten Tips to Increase E-Book Sales During the Holidays
By Jeremy Greenfield, Editorial Director, Digital Book World, @JDGsaidOn December 25, millions of consumers will unwrap new Kindles, iPads and Nooks – and that means millions more customers for e-books...
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Is Seth Godin Right About Book Publishing?
By Jeremy Greenfield, Editorial Director, Digital Book World, @JDGsaidA year after launch, The Domino Project, Seth Godin’s publishing venture with Amazon, is ending – but not without imparting on the...
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Fifty Ways to Build an Author Platform
By Christina Katz, author of three books from Writer’s Digest: The Writer’s Workout, Get Known Before the Book Deal, and Writer Mama, @thewritermamaWriting rules. Self-promotion drools. Isn’t this how...
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Getting People to Pay for Content You Give Away for Free
By Charlotte Abbott, DBW contributor, @charabbottA novel approach for publishers interested in building their brands: Give away content for free.Book publishers, imprints and brands should market...
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Jay-Z, Big-Six Publishers Among Winners of Publishing Innovation Awards
By Jeremy Greenfield, Editorial Director, Digital Book World, @JDGsaidPenguin, Random House, Hachette, Simon & Schuster and other publishing powerhouses were among the winners at the second annual...
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Rizzoli Launches First Immersive Narrative Ebook Collection for Kids at...
The first ever ebook-based immersive narration of the world’s 30 most popular fairy tales in ItalyOnce upon a time there were a lot of fairy tales all over the globe. Tales were told or dramatically...
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